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Paramount Global Renews Contract With Nielsen
Paramount, Nielsen Strike New Measurement Deal, Ending Months-Long Feud
Nielsen and Paramount Global are counting on each other once again. The two companies have struck a new deal that will reinstate access to the measurement giant's audience ratings for the media conglomerate's CBS,
Paramount Global Renews Contract With Nielsen After 4-Month Dispute
Paramount Global has officially renewed its contract with Nielsen, four months after hitting an impasse over cost of services. The deal spans multiple years, effective immediately, and includes measurement for all Paramount platforms including national and local broadcast,
Nielsen, Paramount Sign Multi-Year Deal, Ending Contract Dispute
Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multi-year deal under which Nielsen will provide a host of ratings and analytics services across Paramount Global ‘s linear network and streaming portfolio. The two companies had been at odds since October, when their previous contract expired.
11h
Paramount Global, Nielsen sign new partnership, ending dispute
Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and ...
10h
Paramount Resumes Partnership with Nielsen
Paramount Global has resumed its partnership with media measurement firm Nielsen, ending a public dispute over the cost of their arrangement. The owner of the CBS broadcast network said Monday that it ...
6d
on MSN
TelevisaUnivision, Nielsen Squabble Over Single Household That Appears to Skew Spanish-TV Ratings (EXCLUSIVE)
TelevisaUnivision and Nielsen are arguing over the use of a single southeastern household that appears to be causing big ...
Sports Business Journal
15h
Nielsen out-of-home at 100% ahead of Super Bowl
Just in time for the Eagles-Chiefs Super Bowl on Fox on Sunday, Nielsen has increased its out-of-home measurement to now ...
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